Category Archives for Websites

Perform a website audit

Many website owners take the Ron Popeil approach with “set it and forget it” and while that may work for roasting chickens, it is a terrible web strategy. If it has been awhile since you reviewed your

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DIY: Business Videos that look great!

Videos are a great way to introduce your products and services in a visual way. With the introduction of low cost HD video cameras (including video cameras on our smartphones) more and more businesses

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Dealer Call – March 30th

Our first dealer call of the year will be this Wednesday at 1pm PDT. Going forward, the calls will be the 3rd Wednesday of the month from 1:00 – 2:00 PM Pacific. But our first call will be off schedule

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Most of my clients already have a website

Most of my clients already have a website.Truth is, the vast majority of small businesses already have a website. A website today is as necessary as a business card. So where is the opportunity for sales

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How can I make money selling websites Part 3

Raise your hand if you still need a little convincing that you can add web solutions to your print shop seamlessly and profitably?Ok, now put your hand down, people are starting to stare. We’ve looked

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no one wants to buy a website

The ability to confidently say “yes, we can do that for you” in sales is essential to your success when adding a new product line. Even if you are not sure how it is going to get done, displaying the

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Overcoming Design Obstacles

Overcoming obstacles: learning to design for the web.As printing has evolved from manually creating color separations to digital artwork sent direct to print, the same tools you use to create and edit

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The questions that get the sale

I’ve said it before and I’ll say it again, selling websites isn’t that different from selling print. If you know the right questions to ask and you listen to the answers to gain a full understanding

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Thinking about adding web solutions

“If you don’t like change, you’re going to like irrelevance even less” – General Eric ShinsekiFor the past few years printers have been looking for ways to provide additional services to bolster

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Google Mobile Friendly

Google’s Mobile Friendly UpdateGoogle has been rolling out lots of changes to apps, Google Play and the presentation of mobile search engine results all in preparation for a larger algorithm release

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excuses and fears

What’s Your Excuse?“We just came off a bad year; we just came off a great year; we don’t have the staff; we have too much business already; everyone we know already has one; my company name doesn’t

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Basic Website Structure Overview

Basic Website Structure Overview.There are 5 basic types of website design structures: Fixed Width, Adaptive, Responsive, Parallax, and Mobile. In a world rapidly moving toward being able to access any

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Thinking of a website revamp?

We’ve been in the website business for a few years now. We’ve worked with all kinds of companies from startups just launching their brand to established businesses who want to take their sales and

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Make money selling web solutions part 2

How can a printer make money selling web solutions part 2The biggest opportunity for making money selling web solutions is in custom website development. Before you stop reading because you think that

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Make money selling web solutions part 1

How can a printer make money selling web solutions part 1When we talk about adding web services to your repertoire we are talking about more than just websites. In order to really be a single source provider

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Ready for a whole new web?

For a long time now, when asked what domain should I purchase for my business, we have advised trying to find a .com version of your company name or keyword because of the automatic response of adding

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Add Web Services to Your Repertoire

For the past few years printers have been looking for ways to provide additional services to bolster their bottom lines. A number of them have moved toward becoming marketing services providers including

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Site Design: Thinking Outside the Box

A client wanted a site that was a challenge to build in the UIS. Take for instance www.evergreentsl.com.The client wanted a large background image with rotating images with a content block to the right,

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Types of websites defined

​Basic Website Structure Overview.There are 5 basic types of website design structures: Fixed Width, Adaptive, Responsive, Parallax, and Mobile. In a world rapidly moving toward

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Clients already have a website

Truth is, the vast majority of small businesses have a website. A website today is about the same validation that a business card was a few years back. If you did not have a business card you surely

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Adding ecommerce?

“I want to add a shopping cart. How much will that cost?”These are words that give me a chill. Partly because I cannot answer the question without a bunch more questions being asked and answered,

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